Could it be? The future of Toyota‘s performance lineup unveiled for the world to see…in a cartoon? Eh, maybe we’re making something outta nothin’. Or, maybe we’re not. The “thrill of driving has been ...

We’ve just received our best hint yet at the potential future of Toyota’s sports car lineup — and, to be honest, it came from a very unexpected place. In a new episode of the brand’s in-house anime ...

Over the past few years, speculation has been rife about Toyota’s plans for its sports car lineup, with rumors swirling around the possible revival of once popular nameplates like the Celica and MR2.

With season 3 of Toyota’s anime series officially out, we lay out Toyota’s history in the anime world.

Anime has officially hit the mainstream. From critically acclaimed films to binge-worthy series, Japanese animation is no longer a niche market. However, in this crowded landscape, Toyota's GRIP, ...